MODEL OF PROFESSIONAL SUCCESS FOR SALESMEN

Abstract

This article presents the results of empirical research on the role of personality in the professional success of sales managers. A model of professional success for salesmen, including the levels of professional development (professional marginalism, professional realism, professional identity, professional identity crisis, professional innovation). The article also discloses integral invariants that cause occupational success of sales managers, including such personal invariants as dominance, tolerance, courage.